Indian smartphone shipments have been down 48 p.c in the second quarter of 2020 due to manufacturing disruptions and import delays, in accordance to analysis agency Canalys. A complete of 17.Three million smartphones have been shipped in India in Q2 this yr in contrast to 33 million in Q2 2019. The report by Canalys says this decline was due to the disruptions in manufacturing and diminished demand brought on by the continued coronavirus pandemic. Xiaomi (together with sub-brad Poco) bought probably the most variety of telephones at 5.Three million, capturing 30.9 p.c of general market share.
According to the data from Canalys, smartphone shipments in India in the second quarter of this yr have been nearly half of the numbers from Q2 final yr. The 33 million smartphone shipments of Q2 2019 got here down to 17.Three million in Q2 2020 due to the lockdowns and disruptions brought on by coronavirus pandemic. Xiaomi, together with Poco, was on high with 5.Three million smartphone models bought adopted by Vivo with 3.7 million models. Interestingly, Vivo’s market share grew from 17.5 p.c in Q2 2019 to 21.Three p.c in Q2 this yr. Samsung took the third spot with 2.9 million smartphones bought, 16.Eight p.c market share captured.
Oppo bought 2.2 million models with 12.9 p.c market share, abandoning Realme with 1.7 smartphones bought and 10 p.c market share captured. Other smartphone producers bought 1.four million models taking the remaining 8.1 p.c of market share.
Apple, alternatively, noticed a decline of 20 p.c in year-on-year smartphone shipments to little over 2,50,000 models in Q2 2020. The evaluation agency acknowledged that among the many high 10 distributors, Apple was “least impacted.”
Canalys Analyst Madhumita Chaudhary stated, “While vendors witnessed a crest in sales as soon as markets opened, production facilities struggled with staffing shortages on top of new regulations around manufacturing, resulting in lower production output.” The analyst added that firms like Xiaomi and Vivo have chosen an O2O (offline-to-online) technique to cater to their large offline community throughout these instances. Further, it was additionally famous that though the anti-China sentiment and ‘Aatmanirbhar’ initiatives are going robust in India, the impact on Chinese smartphone makers together with Xiaomi, Oppo, Vivo, and Realme is “likely to be minimal.”
Lastly, Canalys added that the Jio 5G announcement has given hope to most distributors which have suffered a loss through the pandemic.
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